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Your business has started a programme of business development, and wants to attract new customers. As part of this programme, the marcom team is expected to generate leads from potential new customers.

 

You approach marcom agencies for information about the way they can support you in this.

 

Would you choose an agency which responds by describing the digital and offline services which it can provide, and providing a menu of prices?

 

Or would you prefer a consultancy which works to understand your business problem, which suggests ways to solve it, and explains the benefits and drawbacks of each proposed solution?

Just itemise services

and agency fees.

Offer a range of solutions to

my business problem.